Hot Branding Tips for Winter – Jackets

Helping you keep warm

With news headlines reading “No respite from gloomy weather” or “First snow, now black ice hits south” we know that winter is well on its way, or in some places around the country it has very much already arrived! In Turangi (just south of Taupo) the other day they woke up to a chilli -5C, which was the coldest temperature in the country. Even Auckland and Christchurch only had one degree difference!

EmbroidMe: Hot branding tips for winter - Jackets

You may get condensation on the windows at home and have the windscreen frozen-over on your car, or if not, we’ve all experienced the rush of bitterly cold air when you go and open a door to outside! Driving to work can also start out cold as you wait [patiently?] for the heating to work. On days like this motivation to leave the house can quickly fade.

When it comes to winter fashion many people would tell you that the trick to keeping warm is by wearing layers, but that can cause an issue for your companies branding. Business uniforms provide excellent benefits for your business (read our previous post), but in winter the company logos and brands frequently get hidden behind non-branded jackets. Branded jackets give credibility to staff in the same way a branded shirt does, and including a branded jacket in your uniform dress-code means staff and team members will take the brand with them wherever they go. says that branding is your identity in the marketplace and that it’s important to realise that how you package your brand is an integral part of your business. Just by looking out into the world today, it’s easy to see why brands are more important than at any time in the past 100 years.

A good brand confirms credibility, and reassures customers that the plumber, builder, or any type of tradesman or delivery person that turns up to their house is actually from the company they called. But it’s not limited to that. Sports teams and coaches are easily seen, professionals are identifiable in meetings, event staff and road-workers are visible, salesmen gain credibility, and ultimately everyone is kept warm. Don’t only provide your staff or team with a uniform to promote your brand, invest in jackets to ensure that your brand isn’t hidden.

“Therefore it makes sense to understand that branding is not about getting your target market to choose you over the competition, but it is about getting your prospects to see you as the only one that provides a solution to their problem.”

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Click here for the latest winter promotion from EmbroidMe

EmbroidMe: Hot Branding Tips for Winter - Jackets

Speedy Signs and EmbroidMe Rotorua Business Excellence Finalists 2012

speedy signs rotoruaCongratulations to Richard Haigh and Darren Burborough of Speedy Signs and EmbroidMe Rotorua who were named finalists in this years Rotorua Chamber of Commerce Westpak Business Excellence Awards.

Speedy Signs and EmbroidMe Rotorua received two nominations including Manufacturing and Trade Business Excellence Award and Social Responsibility Business Excellence Award.



Speedy Signs and EmbroidMe Rotorua was nominated by the Rotorua Chamber of Commerce as a finalist for the 2012 Westpac Rotorua Business Excellence Awards.

From a record number of entries, the finalists for the 2012 Westpac Rotorua Business Excellence Awards have been chosen.

Rotorua Chamber of Commerce chief executive Roger Gordon said there were 28 different organisations represented among the 33 finalists, which showed the scope and variety of entrants this year.

“This reflects the very high calibre of entrants. The selection of the category winners and the ultimate winner, the Westpac Business of the Year will be a very difficult choice,” he said.

Convening judge Melanie Short agreed. “A year of solid entries and once again, difficult decisions by the judges required.

“It’s pleasing to see so many Rotorua businesses placing themselves in a position to be judged by their peers and taking the opportunity to celebrate business excellence in Rotorua.”

Leading the charge this year are the Agrodome, Hamurana Lodge, Speedy Signs, Rotorua District Council and Bank of New Zealand who are each finalists in two awards.

Oppies Takeaways, named New Zealand’s best chip shop last year, is in the running for the Retail Business Award a second time but will need to beat out McLeods Booksellers and Bunnings.

Mr Gordon said as with all competitions, many missed out on final selection.

“I encourage them to continue their process of evaluation and improvement to ensure they are finalists next year.”

The finalists for the six business awards will give a presentation to all 13 judges on the weekend of September 22 and 23, the winners to be announced at a gala dinner at the Energy Events Centre on October 5.

Speedy Signs RotoruaSpeedy Signs Rotorua

Tickets go on sale September 3 at

Article source: and

Owners: Darren Burborough and Richard Haigh

Email: Speedy Signs Rotorua
Phone: (07) 349 1000
Address: 1198 Arawa Street, Rotorua.

EmbroidMe, What we do best!

embroidme new zealand-logoEmbroidMe recognised long ago that not all designs are created equal. With the latest technologies and a wider range of available decoration options, there really is no end of choice and quality in the production of promotional materials and branded apparel.

Quality Embroidery Services, Quality Clothing, Apparel and Promotional Products

EmbroidMe Showrooms in Auckland, Hamilton, Rotorua and Dunedin provide the latest embroidery and digital printing technology for embroidered apparel, uniforms, business clothing, t shirt printing, caps, hats, branded apparel and sports clothing.

  • What we do best. “Helping Local Business and the wider community”

Sourcing and supplying quality apparel and uniforms, embroidery, garment printing, and helping local businesses and teams with their brand identity and most importantly, to get noticed! Ideal for business workwear, new uniforms, school uniforms, sports wear clothing, caps, hats, t shirt printing, clothing brands and promotional products, (including promotional pens, tote bags, compendiums and corporate gifts). To find the closest EmbroidMe Showroom, call FREE on 0800 773 330 or click here.

  • Embroidery for Schools, Colleges and University Uniforms

We endeavour to help local schools, by reducing usual problems associated with ordering school uniforms. With fast turnaround times and low order quantities we make it easy to supply your school uniform shop efficiently. We will help by providing top clothing brands and a hassle free service giving great value for money.

  • Embroidery for Clubs, Local Sports Clubs, Societies and Individuals

We supply Sports Clubs, Golf Clubs Clubs, Societies, and even famous individuals with embroidered, durable apparel, caps, hats and clothing brands. Personalised embroidery and digital printing can also be added to the garment, adding a distinctive feature for members.

EmbroidMe Purchasing Power

Through our relationships with suppliers all over the globe, we have access to products and materials that others don’t. With over 400 locations across the globe, we have the purchasing power of the World’s largest branded apparel and promotional products network.

Partners in Branding Solutions

EmbroidMe is more than just your branding company. We can brand everything from pens through to entire national teams. Anything you can think to put a logo on, we can help! We are in the ‘branding solutions’ business.

New Zealand’s Largest Network of Branding Consultants

We have professional branding consultants who can advise the right apparel or promotional product solution for your business and budget. What is the biggest challenge you are facing in promoting your business? Let us know and we can help find the right solutions to your problems.

Research and Development

Since 2000, EmbroidMe has continued to research and develop new branding solutions for our customers. Because of our size and our exposure to national and international world-leading technologies, we can bring you some of the most creative solutions available for your business.

We have 7 EmbroidMe Showrooms in New Zealand

Through our National Accounts Department and team of expert project managers, we can handle any project no matter how big, or where it is located.

Here at EmbroidMe, we can show you samples and help you find the best apparel to meet your needs.

EmbroidMe winter jacket promotionsDon’t miss out on our latest promotion!

Free beanie with every purchase of a jacket, fleece and vest.

Call Your Local EmbroidMe Showroom Today!

Phone: 0800 773 330

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