Using Promotional Products as a Form of Goodwill

52% of people do buisness with a company after receiving a promotional product! Are you looking to create a lasting impression in the minds of your customers, and potential future customers? It's time to invest in some promotional products. Previously we looked at how promotional products serve as a secondary business card. If you leave customers with an item they can use every day that has … [Read more...]

Summer clothing, uniforms, and apparel!

Summer is the season of sun, warmth, and holidays, and the good news is that it is only a few months away! Summer sees the longest days, the shortest nights, and offers prime conditions to enjoy all that the great outdoors have to offer. When the sky is blue, the sun is shining, and the wind is nowhere to be found these days are great to get out of the house and enjoy the beautiful … [Read more...]

Fitness and Wellness Promotional Products

More and more companies have realised that keeping employees healthy has a positive impact on their bottom lines. Some of the reasons companies have become attuned to their employees’ health and wellness include: health care cost savings, improved productivity and decreased sick leave. This embrace of employee health and wellness has led to companies starting wellness programs to help employees … [Read more...]

Common Misconceptions about Promotional Products

There are a lot of misconceptions about promotional marketing and promotional products that can scare of SMBs that are new to this form of marketing. Allow us to set the record straight on these common myths: People Just Throw Them Out Everyone has received some kind of item branded with a company’s logo and/or an organization’s message. A lot of people try to argue that these items are … [Read more...]

Get the Most from Your Marketing Spend ~ Branding Apparel, Uniforms, and Promotional Products

Build your brand When considering branding it’s easy to immediately think of large multi-national businesses. These businesses would have spent many years and dollars to become recognised in the marketplace for a particular product or service. It may seem like any small to medium enterprise (SME) wanting a strong brand must spend exorbitant capital to achieve this however this isn’t the … [Read more...]

Build Your Brand ~ Uniforms, Apparel, Promotional Products

We now live in a crowded marketplace which is saturated with marketing collateral making it hard for marketers and organisations to stand out from the crowd. Market cut-through is achieved through brand consistency in key areas including branded apparel, uniforms, and promotional products. We supply and brand an extensive list of products and reading through lengthy catalogues can be … [Read more...]

Are Your Promotional Products Doing Their Job?

Distributing promotional products is a smart strategy for your business. Give a logoed item to a happy customer and you increase the chances of that person becoming a brand ambassador. When a happy customer wears your logoed cap, t-shirt or backpack, he becomes a walking billboard for your company. Give a logoed item to a prospective customer and they will likely keep it for several months. … [Read more...]

Why is Promotional Branding Effective?

We now live in a crowded marketplace which is saturated with marketing collateral such as emails, leaflets, and online ads. This makes it difficult for marketers to stand out from the crowd and for businesses to have a point of difference. While having a strong online presence in this technology-driven society is important there are other branding initiatives that are effective and have good … [Read more...]

What’s Trending in the Promotional Products Industry for 2015?

With the new year underway, promotional marketing experts have spent January scouring the promotional products industry for the most innovative ways to promote your brand. Items that could be used every day and make your life easier are a big trend as marketers want to ensure their products serve to benefit their prospective customers and make a daily impression. Ever-popular items like … [Read more...]

EmbroidMe Sets Your Company Apart with Promotional Products

The competition will be no match for your company with the help of EmbroidMe. We are dedicated to helping you brand your company or organization as the best and most professional in your field. By placing your logo, name or insignia on apparel and promotional products at tradeshows and events, everyone will know your name! Your name and logo is the first thing your clients, employees and peers … [Read more...]